Category Social Media & Digital Talent

7 Steps to Staying Out of Trouble with Your Paid Influencers – How to Create a Social Media Company Policy (and Actually Getting Your Influencers to Follow It).

In our last post, we discussed the potential pitfalls surrounding paid social media influencers and advertising laws. In this week’s follow up, we will discuss the best way to keep yourself out of trouble, by developing and drafting a watertight social media policy. Step One: Review and Learn the Federal Trade Commission’s (FTC) Guides. Guides

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